Collection: Tequila

Tequila isn’t just a spirit, it’s a story of place, process, and patience.

At its core, true tequila starts with 100% blue Weber agave, grown in the volcanic soil of Jalisco, Mexico. From there, everything comes down to how it’s made and how long it rests. Some tequilas are bright, citrusy, and peppery, others lean rich and smooth with notes of vanilla, oak, and caramel. That range is what makes tequila one of the most versatile spirits behind the bar, and one of the most misunderstood.

Blanco tequilas are crisp and expressive, often the clearest look at the agave itself. Reposados spend time in oak, picking up a softer, rounder profile. Añejo and extra añejo tequilas age longer, developing depth and complexity more similar to whiskey, meant for slow sipping rather than mixing.

Right now, tequila is in an interesting place. Smaller producers are bringing traditional methods back into focus, like stone ovens, tahona crushing, and natural fermentation, while others are experimenting with finishes and new styles. There’s more variety and quality in the category than ever before.

At 304 Liquor, the selection reflects that mix, classic, well-made tequilas alongside newer standouts. Whether you’re making a margarita, looking for something to sip, or just exploring the category, there’s always something here worth trying.