Age Verification Please come back and visit us when you're 19.

Welcome to our NEW 304 Liquor location, your go-to destination for great wine and spirits right here in New City, NY. Located next to our old store on Route 304 in the small mall complex. You can't miss us, our sign is huge!  We’ve proudly served this community since 2011, bringing local neighbors, friends, and visitors a welcoming place to shop, explore, and discover bottles you’ll love. 

Who We Are

304 Liquor is a neighborhood liquor store with deep roots in the heart of Rockland County. For more than a decade we’ve been helping customers find the right bottle for every occasion, whether it’s a dinner with friends, a special celebration, or just something good to enjoy at home. Our carefully curated selection includes everyday favorites, interesting new arrivals, and well-loved classics from around the world. 

While we are a small team, we’re big on passion: we know our products, we keep a thoughtful inventory, and we take pride in delivering friendly, knowledgeable service to everyone who walks through our doors. Locals appreciate the convenience of our location and variety, and many come back again and again because they know they’ll find something worth trying, and someone here who can help them choose it.

What We Offer

• Wines & Spirits from near and far
• A mix of everyday essentials and unique finds
• Helpful staff who are happy to make recommendations
• A community hub where customers feel at home

We’re more than just a liquor store, we’re part of the fabric of New City, serving residents and visitors with care and a personal touch. Whether you’re stopping in for a quick pick-up or looking for something special you haven’t tried before, we’re here to make your shopping experience good, simple, and enjoyable. 

Our Community

Being in New City means being part of a vibrant town where people value quality, connection, and local relationships. We’re honored to serve a diverse clientele, from longtime residents who know us by name to first-time visitors passing through Rockland County. Every person who walks in adds a bit of story to our own. 

Thank you for making 304 Liquor part of your good times. We look forward to seeing you!

Contact Us: 

304 Liquor
730 Route 304
New City, NY 10956

Phone: (845) 634-0801
Email: sales@304liquor.com

Store Hours
Monday   10:00am - 10:00pm
Tuesday  10:00am - 10:00pm
Wednesday 10:00am - 10:00pm
Thursday 10:00am - 11:00pm
Friday 10:00am - 11:00pm
Saturday, 10:00am - 11:00pm
Sunday, 10:00am - 9:00pm